Confidential · 2026

Beauty Insider × Glitz

Partnership Proposal · APD Pharma Sdn Bhd

Your brands.
Found, trusted, bought.

Malaysia's #1 beauty & wellness editorial platform — now your marketing partner for every brand entering the market.

3.4M

Monthly Impressions

74K

Monthly Visitors

2

Platforms · BI + Glitz

5

Content Formats

Why Beauty Insider & Glitz

One editorial network.
Every APD brand covered.

Korea, Japan, EU — brands entering Malaysia need immediate visibility, trust, and purchase intent. We build that through editorial content, not ads.

Beauty Insider

beautyinsider.my

74K+

Monthly visitors

Skincare, supplements, oral care, personal care, haircare. Your beauty & personal care brands live here — permanently indexed, organically ranking.

Personal Care Skincare Supplements Haircare

Glitz

glitz.beautyinsider.my

Health

Wellness & devices vertical

Eye drops, thermometers, blood pressure monitors, health devices, wellness products — Glitz reaches the health-conscious buyer.

Health Devices Wellness Medical FMCG

Why APD needs this

→ Brands arriving from Korea & Japan have zero local SEO, zero local trust. We fix that in weeks — not months.
→ APD teams are lean. We act as your outsourced marketing arm: content, KOLs, video, amplification — all managed.
→ Articles stay live permanently. One Special Report drives search traffic for 2–3 years.
→ Editorial content converts better than paid ads — readers research before buying at Guardian & Watsons.
→ One campaign can split across BI + Glitz based on product category. No duplication cost.

Content Formats

Five formats.
One agency. No guesswork.

Every deliverable is permanently indexed, whitelabelled, and amplified on Instagram — across both platforms.

📊

Special Reports

1.5M guaranteed impressions. Google-indexed, AEO-optimised. Distributed via Meta. One report per brand — permanent digital real estate.

✍️

Editorial Articles

100K–200K+ organic reach per article. Ingredient education, brand spotlights, buyer's guides. Permanently on Google.

✅

TTL Verified Reviews

Real reader reviews with TTL badge. Whitelabel rights for packaging, shelf cards, and social. 96% purchase intent uplift.

🎬

Editorial Videos

Unboxing, ingredient education, brand spotlight videos. Instagram Reels + YouTube Shorts. Full whitelabel rights — yours to use anywhere.

👤

KOL / KOC Seeders

Nano to micro influencers (1K–100K). Real sampling, authentic Instagram posts. We handle briefing, logistics, and collection.

📸

Instagram Amplification

Every article amplified on @beautyinsidermy and @glitz. Stories, carousels, Reels. Guaranteed reach via Meta paid boost.

Investment · All Prices in MYR

Five tiers.
Pick the right one per brand.

Every package runs across BI + Glitz at no extra cost. Mix and match per brand category.

Package	Investment	Key Deliverables	Best For
Starter	MYR 5K	1× Editorial Article · 1× TTL Review · Story amplification	First campaign · single SKU
Growth	MYR 7.5K	1× Special Report · 1× Article · 1× TTL Review · Carousel	Google ranking + social proof
Standard Best Value	MYR 10K	3× Special Reports · 1× Article · 2× TTL Reviews · Full IG amplification	Established brand — full campaign
Amplified	MYR 15K	3× Special Reports · 2× Articles · 2× TTL Reviews · 1× Video · 2× KOLs	BABE, GKB, Mieland — active launch
Premium	MYR 25K	4× Reports (BI + Glitz) · 3× Articles · 2× Videos · 5× KOLs · All brands	Activating 2–3 brands at once

Full Portfolio — BI + Glitz Dual Platform

MYR 50K Multi-brand · all year · best value

4× Special Reports · 12+ TTL Reviews · 3× Editorial Videos · 10× KOL Seeders · Full Instagram amplification across all APD brands

Schedule a 30-min call →

Sean Gerard · sean@mapletreemedia.com · +65 9627 6717
First Special Report live within 3 weeks of sign-off

Your brands.Found, trusted, bought.

One editorial network.Every APD brand covered.

Five formats.One agency. No guesswork.

Five tiers.Pick the right one per brand.

Your brands.
Found, trusted, bought.

One editorial network.
Every APD brand covered.

Five formats.
One agency. No guesswork.

Five tiers.
Pick the right one per brand.